Home/ Shop/ By Persona/ Attribution Truthers
📊

attribution
truthers

you've seen the dashboards. you don't trust them.
you go with your gut.

you've been in marketing long enough to know the conversion path is fake. you have multi-touch attribution opinions. you've said 'dark funnel' in a meeting.

believes in
vibes, gut feel
keeps saying
"last-touch is a lie"
red flag
dashboards don't lie (they do)
battle cry
"vibes are the most important kpi"
Thot Leader Labs ★ the attribution truther kit · order #005 SAVE 15% AS A KIT
No Data Just Vibes Dad Hat
$34.50
Freak in the Sheets Mug
$24.99
Marketing Attribution Is Fake Notebook
$21.99
subtotal$78.99
you save– $11.85
total$67.14
★ certified attribution truther ★
Browse the merch →
★ unsolicited reviews

what other attribution truthers are saying

★★★★★verified

"my manager still hasn't noticed. peak stealth. 10/10."

— wore the tee to standup

★★★★★verified

"got 4 DMs at the offsite asking where i got it. softer than expected."

— wore it to the offsite

★★★★★verified

"wore this to the all-hands. my director laughed. my CEO didn't. perfect."

— all-hands attire